Does Good Matter: “Companies: How to Make Millions By Switching to A Green-Colored Logo”
As companies explore a new, ethical “market segment”, marketing trends blogger, Jenka Gurfinkel, questions whether "good" matters as a selling point to consumers.
Naz
submitted 158 Days Ago, social-creature.com,
0 of 0
people found this post informative
Tags:
green, marketing, sustainability,
(More)
|
Add Tags
Share |
Was this post informative to you?
Take Action Through These Related Organizations
These organizations share one or more tags with the link above.
-
myGreenElectronics.com
"Electronics improve the way we live, work and play. But, there's one place where electronics should have no impact—the environment. Through responsible use, reuse and recycling of electronics, the consumer electronics industry and consumers can protect and preserve the environment—together." Site offers local listings for businesses that recycle electronics, as well as information on how to reduce waste, reuse, and recycle electronics.
Tags: green, recycling, environment, (More) | Add Tags -
Ecolect
To provide the tools and resources that make it easier for you to design responsibly. Searching for reliable, state-of-the-art sustainable materials shouldn’t be a frustrating scavenger hunt around the Internet. Ecolect empowers you with: An easy-to-use website featuring only materials with sustainable attributes, a place that stimulates discussion about defining sustainability and is a source of accurate information, A place for you to contribute user reviews and images of materials you use, Helpful case studies on successful sustainable design, An informative blog that discusses how design and ecology affect the world.
Tags: green, environment, sustainability, (More) | Add Tags
